A look at the evolution of influencers
Custyomers work on their laptops at Bodhi Leaf Coffee Traders in Santa Clarita on Tuesday, October 22, 2019. Dan Watson/The Signal

A look at the evolution of influencers

Every year, companies give billions of dollars to “influencers” who promote the companies’ products, typically on their social media accounts. This is known as influencer marketing and makes up the…

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